New ETRO Campaign

Symbols acquire new meaing and multicultural elements come to life in the urban atmosphere of a Berlin square, a space on the border between reality and the imagination. The Autumn/Winter 2017-2018 Women’s and Men’s collections, presented through Juergen Teller’s photographs, combine different prints and fabrics as an explosion of colour and patterns.

This season, the ETRO woman wears oversized outerwear and dresses with Paisley and flower patterns, rich in details with colourful ribbons and hems.

Accessories strike a balance between folk and urban style. ETRO’s Rainbow Colour Bag is the protagonist of the season, celebrating the power of colour through a combination of creative geometric patchwork, inspired by the Himalayas.

The Men’s collection presents sophisticated suits, made from superlight and uniquely tactile tartan fabrics. Iconic elements are combined with contemporary details, utilizing the entire spectrum and shades of blue.

 

 

 

PHOTOGRAPHER: JUERGEN TELLER

WOMEN’S CASTING: ANNA EWERS

MEN’S CASTING: BAPTISTE RADUFE

LOCATION: BERLIN