Reebok and Victoria Beckham Celebrate New Partnership

Connecting Women with the Reebok Brand

Reebok has welcomed iconic designer, Victoria Beckham for its next collaboration collection. Invited to the team by basketball legend, Shaquille O’Neal, Beckham’s decision to join forces with Reebok was inspired by her love towards the heritage project from the ‘90s.

The powerhouse designer confirmed that the ‘90s will be the main theme present in her daring inaugural collection for the brand, placing Reebok on the map as a fearless brand that aims to empower women around the world. Beckham is renowned for designs that inspire confidence, power and strength, and Reebok too shares this commitment with its longstanding history of putting women first – an unquestionable fit.

The upcoming collection will push new boundaries, enabling women across the world to feel powerful and comfortable in who they are.