CHANEL FACTORY 5 is now happening across the world’s largest cities in Paris, London, Seoul, Kyoto, Chengdu and Hong Kong. Imagined as theme parks dedicated to N°5, the pop-up immerses people in an industrial scenography mixing the black and white identity of N°5 and some bright colors of pop culture.
To celebrate N°5 and its one hundred years of celebrity, CHANEL has developed CHANEL FACTORY 5, a revolutionary experience that has made it possible to produce a completely new collection, with N°5 as its sole ingredient. A limited-edition collection inspired by everyday objects, a reminder that wearing N° 5 transforms the ordinary into became luxurious and iconic collectible.
CHANEL will deploy this industrial scenography across the world’s largest cities. The CHANEL FACTORY5 pop-ups, imagined as theme parks dedicated to N°5, immerse people in a world which mixes the black and white identity of N°5 and the bright colors of pop culture.
CHANEL FACTORY 5 IN HONG KONG
Venue: G/F, 8 Queen’s Road Central
Date: 29 June — 23 July 2021
Time: 10:00 — 21:00 (Sunday — Thursday); 10:00 — 22:00 (Friday — Saturday)
Online registration is now available for public sessions at http://www.chanel.com/-factory5pop-up