Featuring French-Algerian entrepreneur Lounes Mazouz in New York
For Spring-Summer 2024, Berluti reflects the contemporary culture of masculine dress codes in a quintessential proposal founded in the Maison’s own genetics. Anchored in everyday savoir-faire, the collection studies – both pragmatically and figuratively – the fusion of contrasts that shapes authentic garments and accessories relevant for today. The inaugural narrative unfolds in New York, spotlighting entrepreneur Lounes Mazouz, who presents a series of metropolitan fashion looks that flawlessly weave Berluti into the fabric of New York’s lifestyle.
The final chapter embodies the premise of fusion in garments that blur the lines between fabric and leather. A focus on lightness materializes in a navy and silver smoker long B-Way windbreaker, Berluti’s heritage Scritto motif integrates into garments, conjured within the metallic technical fabric of a packable parka, or subtly evoked within knitwear. A playful take on the fusion of accessories and garments, a new graphic composed of shoes and bags illustrations appears in the prints of shirting and the intarsia of knitwear.
Summer accessories embrace a relaxed sensibility elevated through historical signatures. The B-Volute loafer in grained leather integrate an archival iron moulure emblem adapted from the staircase in the historic Rue Marbeuf boutique, whereas the Toile Marbeuf canvas graces a new functional Baluchon, a new magnified hand carry bag.
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