Brew Up Playfulness and Delight with KUROMI and BAKU at Starbucks®

This October, Starbucks® Hong Kong partners with Sanrio to bring beloved characters KUROMI, the cheeky girl with a mischievous streak, and her best friend BAKU to life in a playful collaboration that blends coffee, charm, and fun. Known for her mischievous personality, KUROMI is always ready to have fun, while BAKU brings calm vibes to the mix. Together, they step into Starbucks®, donning the signature green aprons, to create joyful moments for fans in Hong Kong, Macau and online store.

Starting October 21, customers can explore the exclusive line of KUROMI + Starbucks® Merchandise Collection, at all Starbucks® stores in Hong Kong and Macau and the online store. Each piece carries KUROMI’s cheeky charm and BAKU’s dreamy energy, adding a sprinkle of fun to everyday coffee moments.

Super fans will also be invited to a one-of-a-kind coffeehouse experience at Starbucks® — an exclusive Meet & Greet for KUROMI. Guests will not only get the chance to meet KUROMI and take instant photos together, but can also redeem beverage, food (valid on the same day) and an exclusive KUROMI + Starbucks Two-tier High Tea Stand on-site. It’s a perfect opportunity to savor the craftsmanship behind each handcrafted beverage and indulge in a selection of exquisite desserts — complete with the playful charm and cheeky touches that only KUROMI could serve with a wink!

To mark KUROMI’s debut at Starbucks®, the KUROMI + Starbucks® Merchandise Collection features 7delightful items — from glass and tumblers to card case and plushies. Each piece adds a dose of whimsical fun to your everyday routine, whether you’re sipping on your favorite beverage or accessorizing your bag with a plushy companion.

Further delighting super fans, selected Starbucks® stores will bring KUROMI’s cozy coffeehouse to life on November 16, 23 and 30. Fans who purchase over HK$680 of admission pass online will receive an invitation to an exclusive Meet & Greet with KUROMI, enjoying special photo opportunities, playful surprises and curated gifts from KUROMI and Starbucks® — including an instant photo, redemption coupons for a beverage and food (valid on the same day), and an exclusive KUROMI + Starbucks Two-tier High Tea Stand – making this whimsical gathering the perfect way to celebrate KUROMI’s debut as a Starbucks® barista. A KUROMI + Starbucks 12oz Clear Double Wall Glass will also be available exclusively for purchase in-store during theMeet & Greet — a sparkling keepsake to sip in style.