13 May 2023 By AWAY IN STYLE

CHARLES & KEITH takes over Shinjuku with an eye-catching 3D video starring ITZY

ITZY stars in a 3D video featuring CHARLES & KEITH’s Summer 2023 collection, now on display at the world-famous Cross Shinjuku Vision screen located at Shinjuku, Tokyo. This is the first time that the ITZY members have appeared in a 3D video.

ITZY share the limelight with the Cocoon curved handle bag — oversized versions of this eye-catching piece in vibrant colours seem to catch passers-by’s attention from beyond the screen. This video mirrors the playful exuberance that is the inspiration for the brand’s latest seasonal collection.

The standout star of the latest collection, this impossible-to-miss Cocoon carrier is crafted from scented rubber to add a special sensory element that complements its summery aesthetic. Combining a clean yet striking design with finishes in stunning hues, this bag reflects ITZY’s vibrant and energetic personality.

The Cocoon collection is now available at K11 Musea store and Fashion Walk store.