1 Apr 2023 By May Ng

Ferragamo Celebrates a New Chapter with a dedicated Pop-up at Pacific Place in Hong Kong

Ferragamo celebrates its Spring/Summer 2023 collection with a dedicated pop-up at Pacific Place. Such pop-up conveys the brand’s codes of classicism and modernity with a curated showcase of the collection.  Reflecting creative director Maximilian Davis’ inspiration – a languid elegance, fresh perspective, and modern glamour –pop-up gets immersed in a sensual mood.

At the entrance of the Ferragamo store, visitors follow a vibrant red carpet for a pop-up immersive experience.  The installation features a red pin wall and two large parallelepipeds marking the space. Guests can walk between them, discovering man and woman ready-to-wear collections, enjoying the sculptures of the hobo bag with cut out details and the Elina shoe one made of flamboyant red pins.  The installation is an ode to nature and its paradoxes: volcanic red sand dunes are catching the eye while mixing curves and lines.

Ferragamo Spring Summer 2023 Pop-Up

Location: Area 3R, Level 3, Pacific Place

Date: 30th March 2023 – 14th April 2023

Time: 10:30 – 20:00


地址: 太古廣場三樓3R區

日期: 2023年3月30日至4月14日

時間: 10:30 – 20:00