Tr a c k , P o p , & Fl i r t C o u t u r e


With a nod to tennis, a diligence for uncovering the element of surprise, and a dose of LA-inspired color, Juicy Couture delivers a brilliant and inventive collection for Spring 2012.  The season reflects the brands renewed commitment to design, quality and fashion. And, the beloved tracksuit is on a whole new, well, track.


The modern evolution of track celebrates separates: sophisticated silk leggings beg for sharp jackets, cropped shrunken hoodie sweaters get layered over flirty dresses and laidback side-striped trousers work with woven leather stacked heels. Gone are the days of matching tops and bottoms. “It’s the track grown up, reigniting what made Juicy so iconicthe feeling of breaking the rules and mixing things up, contrasting colors, beautiful textures and cleverness, said LeAnn Nealz, Juicy Couture President and Chief Creative Officer.


Activewear undertones and tennis overlays offer up country club cricket sweaters done in a fresh crochet, ‘20s inspired tennis sweater dresses pleated to perfection, luxe printed silk scarf bra tips and slit back polo dresses with puffed sleeves. The mood extends seamlessly into accessories like perforated leather bags, sport-inspired resin charm necklaces, bracelets and belts, and knit headbands specked with paillettes.


On-trend hues register through color blocking and stripes, while primaries reunite in refreshing combinations. Traditional rugby stripes get reinvented in a sexy lace up dress and a striped tee gets subtle peplum styling. Colorblocking polishes a mod ponte dress, stacked leather heels, and sleek leather clutches and wallets. Striping lend a preppy feel to pencil skirts and blazers, offers new direction to silk tops and brings

a sporty sentiment to resin bangles.


Spring 2012 evokes the kind of confidence, effortlessness and fun that speaks to Juicy Couture’s roots. While smart, polish