MONCLER GENIUS

MONCLER GENIUS 2020 EXPLORING NEW TERRITORIES

Moncler Genius extends its pioneering spirit in 2020 as it continues to enhance its exploration into new horizons. Giving a voice to personal creativity, a symposium of designers were invited to give their unique take on Moncler, and boundaries were broken as the creative hub went beyond fashion into the world of experience. Each Moncler Genius collection has a dedicated launch date, ensuring a facilitation of personal expression that rolls out ceaselessly throughout the year.

MONCLER GENIUS MEN’S COLLECTION — SERGIO ZAMBON

An urban anthropologist, Sergio Zambon turns the study of youth movements – both real and imagined – into an opportunity for design. This season the energy of 2020 clashes with a 70s pop feel while iconic characters such as the preppy, the hippie and the punk inspire the attitude and items of the collection: from the chino pants to the parka, from metropolitan black to the idea of using blankets as capes. All of it is seen through the Moncler filter – laquè nylon, heavy satin for outerwear, and the down jacket in every version from upholstery corduroy to print – and blended in an all-inclusive mix that reflects the reality of the contemporary customer. In order to gain depth and unexpected nuance, the collection is conceived as a collaboration with the whole city of Los Angeles. Through contributions from key LA-based creative players, Moncler gets a touch of the city’s sun-kissed, laid back spirit. Libertine provide rhinestone and glitz used on shirts and sleeveless jackets, UNDEFEATED the black nylon basics seen anew with a punk twist; Balt Getty devised lively street art patterns and AD.III the industrial metal jewelry worn on top of down jackets. The color palette is a mix of emerald, green and Prussian blue, rusty Seventies tones and black lit with bright touches of glue pink mixed with orange. Accessories highlight the anthropological mix of styles and decades: Sevenities flat sneakers, boots, Eighties pointy boots, fur hats, plus practical duvet-carriers.

SERGIO ZAMBON BIOGRAPHY

Sergio Zambon is a multitasker with an ability in adapting to every environment he creatively inhabits. Honing and fine-tuning an holistic, all-around approach, he has worked over the years for a variety of houses and brands, putting his skills of designer and communicator, his point of view and sense of harmony and balance at the service of the client. He twists and progresses brands on every respect, from product to storytelling, keeping an elegant signature. Fluidity and adaptability are qualities Sergio Zambon has nurtured since childhood, being brought up in a wandering, multicultural environment. Born in Egypt to an Italian father and a Croatian mother, he settled in Rome, where he completed fashion studies at Istituto Europeo di Design. He has worked for twelve years at Fendi, consulted extensively while nurturing a niche project in the form of his namesake womenswear label and acted as Acne Studios’ head of menswear. Formerly the designer of Moncler Twist since 2015, Sergio Zambon is responsible for menswear at 2 Moncler 1952 since the inception of the project.

2 MONCLER 1952 available in Moncler boutiques, moncler.com and in selective wholesale networks worldwide.

MONCLER GENIUS 2020

探索全新疆域

盟可睞Moncler將先鋒精神延續至2020,繼續探索全新視野。Moncler Genius(天才計劃)旨在賦予 每位設計師個人創造力及話語權,眾多各具特色的設計師因此受邀參與其中,自由詮釋其對品牌的 獨特見解;創意團隊超越時尚的邊界、擁抱感官體驗,從而實現自我突破。盟可睞Moncler賦予每 一個Moncler Genius系列專屬發售計劃,確保個性化的表達全年無休。

MONCLER GENIUS

2 MONCLER 1952 男裝系列-SERGIO ZAMBON
設計師Sergio Zambon化身城市人類學家,將真實與構想中的青年運動之研究引入了設計的過程中。 這一季,2020年的蓬勃活力與70年代波普文化相碰撞,從奇諾褲至Parka大衣、創意配色如都市黑 以及用毯子做披肩等奇趣創意,皆展現了學院派、嬉皮士和龐克風等標誌性風格,一併激發了該系 列的創作態度和靈感。通過與盟可睞Moncler的獨特理念結合,這些元素一一體現在漆面尼龍與厚 實的緞面材質打造的外套,以及燈芯絨和印花圖案裝飾的羽絨夾克上。設計師同時亦著重展現多元 化的設計風格,表達當代消費者的真實訴求。為了讓作品獲得與眾不同的深度及細節,該系列與洛 杉磯一眾創意人士展開了全面合作,將「天使之城」彷彿被陽光親吻過的悠閒氣質注入設計中。 Libertine用耀眼奪目的人造鑽石及閃光元素點綴襯衫和背心夾克;UNDEFEATED則為黑色尼龍材質注 入了復古龐克格調;Balt Getty將生動的街頭藝術融入整體設計;而AD.III則以工業金屬飾品點綴羽 絨夾克。系列配色結合了祖母綠、綠色和普魯士藍,以七十年代的銹色和黑色,及明亮的粉色與橙 色加以點綴。配飾則以人文的方式糅合時尚設計與復古質感,包括源自七十年代的平底運動鞋及靴 子、八十年代的尖頭靴、皮帽以及實用的羽絨外搭。

MONCLER 1952系列設計師SERGIO ZAMBON
Sergio Zambon 擅於身兼數職,能夠輕鬆應對任何創意環境。多年來,他任職於不同的品牌,將身 為設計師與傳播者的專業技能、其個人觀點及對和諧與平衡的認知,融入品牌當中,從而鑽研出一 套完整而全面的架構。從產品開發到故事講述,他堅持推動品牌在保持其高雅特質下往各個方向調 整與發展。Sergio Zambon 在多元文化環境中長大,自幼培養出順應時勢變化的能力。他出生於埃 及,父親來自意大利,母親則來自克羅地亞。在羅馬定居後,他於歐洲設計學院(Istituto Europeo di Design)攻讀了時尚研究專業。在任職 Fendi的 12 年中,他負責了大量的諮詢業務,同期經營著 個人同名女裝品牌,之後曾主理 Acne Studios 的男裝系列。Sergio Zambon亦曾經為 Moncler Twist 系 列的設計師,並自Moncler Genius 項目啟動後,一直負責 2 Moncler 1952 男裝系列的設計。

 

2 MONCLER 1952 男裝系列於9月3日在盟可睞 Moncler專賣店及官網 moncler.com 上正式發售。