PIQUADRO Makes a Statement with First Flagship Store in Central
High-end Italian Leather Goods Brand Unveils its Largest Store in Hong Kong
Piquadro celebrated the opening of its Hong Kong flagship store at 57 Queen's Road Central with a visit from Mr. Marco Palmieri, its President and Chief Executive Officer, who flew in from Italy for the occasion, while super model Ms. Kathy Chow and notable actor Mr. Louis Koo joined Hong Kong’s glitterati at this joyous event.
A ribbon cutting ceremony officiated by Mr. Palmieri and the two celebrities inaugurated the store at 3:30pm as invited members of the media were given a special tour of the boutique. Models were also on hand to highlight Piquadro’s collection which has made the brand one of Italy’s top names in luxury leather business bags and accessories.
Piquadro also announced their latest service which was launched under the collection name, Sartoria. This latest collection is a refined selection of professional leather products handmade in Italy that provides customers with personalized, made-to-order products; and during an exclusive cocktail reception in the evening, invited guests were amongst the first in Hong Kong to experience this new service only available at the brand’s flagship stores.
Each item of the collection has a serial number that guarantees its uniqueness, while a small tricolore (the national flag) in the address tag symbolizes the wholly Italian origin and production of this line. Embodying a distinct dash of the classic with a modern take, this new range combines stylish design and precision manufacturing into a range of extremely functional briefcases, carriers and accessories, all of which feature natural, top-class Italian leather. Its customizable nature means it can also be made-to-order with one of the three available leathers and alternative colours, as well as a choice from among three different types of finishing in metal, six colours of thread for the stitching and three colours for the internal lining.
The two floors newly furnished boutique is situated in the heart of Hong Kong's business and luxury shopping district. Inside, the white walls and the same shade concrete floors give a modern lift to the space and blend well with the designer products displayed around the store. What’s more, for ease of shopping, the products on offer are merchandised by collection on wide aisles in the spacious areas, providing customers a comfortable shopping experience.
“Hong Kong has been a fast growing market for Piquadro and the opening of the flagship store in Central is an important step forward for our expansion strategy,” Marco Palmieri, President and CEO of Piquadro remarked, ““It testifies to our strategy to expand in markets where we understand the need of customers. I am thrilled to be joining the grand opening, witnessing Piquadro’s new step in the right direction!”
Piquadro not only blends traditional Italian craftsmanship with state-of-the-art technological solutions to produce unparalleled luxury leather goods, but also applies this innovative concept with its refined taste to its 7th boutique here in Hong Kong.
Piquadro New Central Flagship Store
Address: 57 Queen's Road Central, Hong Kong
Tel: 2521 2163