Building on their storied friendship, BOSS and Porsche are putting forth a new, covetable collection that brings together innovative designs with a distinctive L.A.-tinged appeal. In January, Colombian singer Maluma was unveiled as one of the faces of the brand’s global campaign and he’ll be further showcased as the lead in the latest Porsche x BOSS collection. The story focuses on the excitement and allure that derive from a distinct hybrid of smart casual wear with an elevated L.A. vibe.
For Spring/Summer 2023, the Porsche x BOSS collaboration features a series of elevated athleisure and premium casual pieces highlighted by a sleek infusion of seasonal color that includes a bright white and a warm royal blue. Several jersey and nylon styles, comprised of polos, hoodies, and more, contain color-gradient detailing that invokes the notions of speed and adrenaline. Other pieces are embellished with white stripes and piping that draw inspiration from an active warm-weather lifestyle. These include lightweight essentials like jackets, sweatpants, hoodies, and sneakers. The overall selection has a sleek, summery vibe that stands out for its understated yet distinctive details that embody the self-determination of a true BOSS.