Sephora Elevates Asia’s Largest Prestige Beauty Offering with Exclusive Launch of Haus Labs by Lady Gaga

Sephora, the world’s leading omnichannel prestige beauty retailer, announces the expansion of its exclusive partnership withHaus Labs by Lady Gaga (or “Haus Labs”), the clean artistry, vegan and cruelty-free cosmetics brand renowned for its HausTech Powered™ innovations, to Hong Kong SAR. Officially launched in May at ifc store, Windsor House store, K11 Art Mall store and Sephora website, beauty lovers in Hong Kong SAR will be the first to access Haus Labs’ full assortment of 125 products available only at Sephora.

Xia Ding, Managing Director, Sephora Greater China said, “Sephora is delighted to bring the ground-breaking beauty of Haus Labs by Lady Gaga exclusively to Hong Kong SAR. This launch underscores our dedication to offering our cosmopolitan and sophisticated consumers in Hong Kong SAR the most innovative and forward-thinking brands from around the globe. Haus Labs’ commitment to clean, scientifically advanced formulations resonates perfectly with the surging demand for high-performance beauty solutions in our region.”

“We are confident that Haus Labs will quickly become a coveted addition to the beauty routines of our discerning clientele, setting a new standard for excellence in makeup artistry,” she added.

Haus Labs’ products feature innovative, skincare-optimising ingredients and key ones in the assortment include:

• Triclone Skin Tech Foundation: Available in 51 shades, this best-selling, award-winning foundation contains over 20 skincare ingredients, including Fermented Arnica, which is 860% more effective than traditional arnica in reducing redness, inflammation, and environmental stress on the skin.
• PhD Hybrid Nourishing Lip Oil and newly launched PhD Hybrid Plumping Lip Glaze: This 4-in-1 product serves as a hydrating skincare-infused glaze is a lip oil, balm, plumper and gloss. It features Polyplumper Peptide Complex and Vegan Collagen.
• Color Fuse Blush Powder: Infused with 11%+ skincare actives, this newly-launched blush ensures vibrant pigmentation along with skincare benefits, featuring Fermented Arnica and Hydraberry to enhance and nourish the skin.

Ben Jones, CEO of Haus Labs by Lady Gaga: “Launching in Australia, New Zealand & Southeast Asia is another critical milestone for HAUS LABS BY LADY GAGA. We are honoured to be exclusive with the global retail powerhouse, SEPHORA. We continue the march towards taking our brand to the world on May 1st in Australia and New Zealand and May 8th across Singapore, Malaysia, Thailand, Hong Kong SAR & Philippines. We will enable new consumers to see, touch and feel our products only at SEPHORA, showing them that HAUS LABS BY LADY GAGA is a leader at the forefront of Art, Science, Beauty and Technology.”