The British athleisure brand Sweaty Betty is now available at PURE Apparel store. To celebrate this exclusive studio partnership launch, PURE Yoga x Sweaty Betty special classes have been curated for customers to have their first experience with Sweaty Betty’s famous burn-sculpting leggings, as well as their innovative prints and technical high performance fabrics. The PURE Apparel stores will also carry a full range of leggings, jumpers, sport bras, swimwear, bags, workout kits and accessories.
Sweaty Betty is on a mission to empower women through fitness and beyond by creating beautiful, technical active wear. The brand is constantly learning how to represent and cater the community – the strong, determined, fun, intelligent and diverse women who make us who we are. To extend the brand’s mission, we have specially invited thirteen yoga teachers who share the same values to join our community family, and also become our Sweaty Betty x PURE ambassadors. For this collaboration campaign, photoshoot was specially captured with two of our talented ambassadors, Angela Lohse and Zinzi Culalic.

The exclusive yoga classes are only available at selective PURE Apparel store across Hong Kong Island and Kowloon districts. Customers are not only to enjoy the 10% off shopping discount privilege, but also a take home gift specially prepared for the attended guest. The special 10% off will last until the end of this year.
Hashtags: #iamasweatybetty #iamsweatybettyhk #sweatybettyxPURE #sweatybettyxPUREcommunity @sweatybetty_hk @sweatybetty