THE CHANEL MÉTIERS D’ART 2026 COLLECTION CAMPAIGN

“I like the idea that fashion allows you to be whoever you want to be. It’s almost a sense of inventing your own superpowers. This is something Gabrielle Chanel knew very well.”
Matthieu Blazy

Fuelled by the energy of a cosmopolitan city, Matthieu Blazy’s first CHANEL Métiers d’art collection is rooted in the idea of eclectic personalities crossing paths. The extraordinary meets the everyday through a wardrobe of new essentials and refined pieces: elevated knits, denim, floor-length gowns and hand-painted skirts. The House codes are reimagined throughout the collection with a new interpretation of the iconic suit, two-tone shoes, pearls and camellias.

Cinematic in scope, the collection moves through time and space, from the 1920s to the 2020s, with silhouettes embodying different personas superheroes, working girls, students and socialites. Freedom of movement lies at the heart of the collection, expressed through wrap skirts, fluid trousers and supple leather bags.

Leopard-print headpieces, sophisticated giraffe- and squirrel-shaped bags, brooches featuring does and Dalmatians, and baseball caps contribute to the collection’s playful spirit while telling stories of their own.

From Art Deco extravagance to elegant animal tweeds and intricate embroidery, the collection showcases the exceptional savoir-faire of Lesage, Massaro, Goossens, Lemarié, Atelier Montex and Maison Michel. These Maisons d’art are among the 11 resident houses of le19M, the creative hub founded by CHANEL in Paris in 2021.

Since 2002, the CHANEL Métiers d’art collections have celebrated the exceptional French savoir-faire at the heart of the House’s creations. Unique to CHANEL, this annual rendezvous is a declaration of love to the artisans who contribute to its collections throughout the year.

Photographed by Craig McDean and filmed by Rahim Fortune in New York, the CHANEL Métiers d’art 2026 campaign brings to life a cast of CHANEL women both real and imagined through a cinematic lens.

The campaign features Julia Nobis, Penelope Ternes, Bhavitha Mandava, Josephen Akuei, Jesi Evans, Anok Yai, Feng Jiao, Anne Vyalitsyna and Riley Lusher.