The Holiday 2025 Pop-Up in Hong Kong

Hong Kong, Diptyque opened a pop-up designed to reveal – across 150 square metres and two levels – the surreal, poetic atmosphere of A Night of Wax and Gold, the festive fairy tale from Diptyque that inspired the Holiday 2025 collection. Touches of gold light up each creation, transforming every gesture into a ritual, every object into a story, every space into a scene of enchantment.

Located in Hollywood Road, the pop-up instantly catches the eye, its emblematic green façade decorated with sentences from the story in golden ink – plus the head of Archibald, the mischievous cat central to the narrative conceived by illustrator Vincent Puente. From the moment the threshold is crossed, this is a world apart – colours, décor and immersive spirit evoking the bookshop from the tale: a haven of warmth filled with books, encouraging dreaming and imagination. A magical bookshop inside a fantastical universe: walls and furniture painted in a soothing green, gold-coloured pine cones and glittering trees, while concealed side rooms decorated with illustrations await discovery.

At the centre of the pop-up, the first sight to greet the visitor – is a massive installation in the shape of a pine tree composed of large books: an eye-catching feature that highlights the Sapin (Pine Tree) Candle and its quintessential wintertime scent. Upstairs, on an upper level accessed via a stairway decorated with self-adhesive wallpaper depicting the shelves of the bookshop from the fairy tale, is a presentation of creations featured in the Holiday 2025 collection – and beyond that, the workshop space.

With a large, welcoming wooden table as its centrepiece, this area focuses on the crafts practised by creative workshops dedicated to the magic of the festive season and the Diptyque art of gifting. Visitors are invited to create festive and seasonal wreaths, to discover sophisticated wrapping and decoration techniques and to customise their candles, adding golden embellishments by hand. There is an echo here of the gifting workshop, where everyone is welcome to enhance their presents with festive ornaments, golden wax seals and pine twigs and to customise gift cards for special delivery. To round off this diverse range of experiences, visitors are invited to pick a bookmark from Diptyque’s “magic book”. When the bookmark is sprayed with a delicate mist of perfume, secret illustrations emerge … and a lucky few visitors find themselves going home with an exquisite surprise gift.

Shop Locations:

Diptyque Holiday 2025 Pop-Up

Hollywood Road: 57-59 Hollywood Road, Central Tel: 6333 0931

Opening Hours: Monday – Sunday: 11AM-8PM

Diptyque Flagship Store

ifc mall: Shop 1083, Level 1, ifc Mall Central Tel:  2521 6799

Diptyque Stores

Harbour City: Shop 2410, Level 2, Gateway Arcade, Harbour City, Tsim Sha Tsui Tel:  4643 6497

K11 MUSEA: Shop B126, Level B1, K11 Musea, 18 Salisbury Road, Tsim Sha Tsui Tel: 9727 5903

Elements: Shop 1009A, First Level, Elements, Kowloon Tel: 5741 1642

Festival Walk: Shop G-20, Level G, 80 Tat Chee Ave, Kowloon Tong Tel: 9171 9251

Diptyque Counters

Lane Crawford

Canton Road: 2/F, Lane Crawford Canton Road, 3 Canton Road, Tsim Sha Tsui Tel: 3586 9359

Times Square: G/F, Lane Crawford Times Square, Causeway Bay Tel: 9666 3740

Diptyque Online Shop

https://www.diptyqueparis.com/en_hk/

Instagram: https://www.instagram.com/diptyque/

Facebook: https://www.facebook.com/diptyque.hk

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