The new capsule &Co.LLABORATION from MAX&Co.

MAX&Co. joins forces with British brand RÆBURN for a new &Co.LLABORATION: SNAP. PACK. DEPLOY.

Helmed by the designer Christopher Ræburn, RÆBURN is synonymous with responsible, innovative and intelligent design. Pioneering the reworking of surplus fabrics and use of recovery textiles and techniques, as well as consistently championing collaboration, originality and integrity are articulated in functional, utilitarian collections. At RÆBURN, conceptualism and luxury harmoniously co-exist with accessibility and wearability.

In SNAP. PACK. DEPLOY. MAX&Co. and RÆBURN embrace a natural shared language, while simultaneously merging together contrasting elements of both brands. MAX&Co. icons – like the signature outerwear – are reimagined through Raeburn’s lens. Waxed materials, parachute volumes and military touches all feature. A muted palette of khaki, stone and black is boosted with intense, unexpected jolts of orange and hot pink.

With a robust, ready-for-anything attitude, SNAP. PACK. DEPLOY. celebrates versatility, movement, and appeal of enduring design. The collection’s thesis is spelled out in the name.

•       SNAP: speaking to energy and dynamism, as well as the quick-snap-and-go fastenings.

•       PACK: a nod to versatility and the go-anywhere, packable garments.

•       DEPLOY: action-ready at all times.

Outerwear headlines the collection. Drawstring-waist jackets, patch pocket mid-length anoraks and long coats come in water-repellent ripstop. Grosgrain details are both a practical reinforcement and an aesthetic flourish. Ultra-light and comfortable, maxi, zipped and recycled down or wadding-padded outerwear emphasises the collection’s innate duality.

A digital-spot camouflage jacquard is one of the collection’s key stories. It features two padded jackets, one of which has a detachable layer for a hybrid, 3-in-1 styling option. Co-ordinating generously cut statement trousers with a voluminous silhouette are reissued from the RÆBURN archive (also find them in black ripstop).  

Ræburn also puts his stamp on a MAX&Co. icon, proposing two interpretations of the Longrun coat, the signature belted, maxi style. One version, in a newly oversized silhouette, comes in bonded wool blend; the other in padded ultra-lightweight ripstop.

Beyond the collection’s coats and jackets, comes a tightly edited selection of knits and trousers. Sweaters have a hybrid look and sensibility, equal parts comfortingly cosy and ready for action. The high-neck wool blend knit with a zipped, asymmetric shawl collar and the mock-neck pure wool sweater both come with contrasting nylon sleeves. Barrel-fit trousers come in premium cotton, while pants in a technical, lightweight fabric co-ordinate with the collection’s down jackets. Ræburn also proposes his interpretation of another MAX&Co. hero: the logo T-shirt.

SNAP. PACK. DEPLOY. rounds out with a pragmatic and playful accessory offering. A drawstring knit balaclava, arm warmers, beanie and hooded vest, are designed to be easily layered, aligning with the collection’s versatility. Bags, too, echo the utilitarian mood. A maxi tote and a padded waxed nylon backpack with laptop pocket in the water-repellent ripstop resonate with the collection’s explorative attitude. SNAP. PACK. DEPLOY’s solo footwear proposition – a slouched, ruched boot with grosgrain tape accents – adds a touch of unpredicted femininity. The collection rounds off with a piece of playful merch, a squirrel, a mascot which speaks to a levity at the heart of both RÆBURN and MAX&Co.

“MAX&Co. has a real sense of courage and optimism, which felt incredibly aligned with how we approach design at RÆBURN. For me, this collaboration was about merging utility with emotion – taking the functional codes we’re known for and injecting them with a sense of play, colour and character.

SNAP. PACK. DEPLOY. is rooted in adaptability: garments that move with you, evolve with you, and are built to last. We wanted each piece to feel purposeful but never precious, technically robust yet expressive. Creativity, Community and above all Collaboration are central to everything we do, and working with MAX&Co. allowed us to explore those ideas in a bold, joyful collection that’s full of personality”. – Christopher Ræburn 

SNAP. PACK. DEPLOY. is available from September 2026 in store and online at maxandco.com