TUMI CELEBRATES SPRING 2026 COLLECTION

TUMI, the international travel, lifestyle, and accessories brand, brought the rhythm and sensorial richness of the Mediterranean coast to the shores of Koh Samui, Thailand, celebrating its Spring 2026 “Mediterranean Escape” collection. From March 28th to 30th, celebrities and VIPs from the Asia-Pacific region gathered to celebrate the vibrant destination-inspired collection, capturing the spirit of TUMI on vacation.

(L to R): Thai Celebrity “Blue”, Thai Celebrity “Dunk”, TUMI’s Senior VP of Global Marketing and eCommerce, Jill Krizelman, TUMI’s Global Creative Director, Victor Sanz, TUMI’s Vice President of Asia-Pacific and Middle East, Aris Maroulis, Thai Celebrity “Becky”, and Thai Celebrity “Mile”

The “Mediterranean Escape” journey welcomed over 80 VIPs and celebrities for a weekend designed to channel the destination’s relaxed spirit. Thai celebrities in attendance included Phakphum Romsaithong (“Mile”), Blue Pongtiwat Tangwancharoen (“Blue”), Natachai Boonprasert (“Dunk”), and Becky Armstrong (“Becky”). TUMI’s Global Creative Director, Victor Sanz, and TUMI’s Senior VP of Global Marketing and eCommerce, Jill Krizelman, shared the “design-meets-destination” philosophy that anchors the new collection. The intimate setting also allowed guests to engage with Aris Maroulis, Vice President of TUMI Asia-Pacific and Middle East, who shared the brand’s strategic focus on growing its women’s and lifestyle categories in the region. 

TUMI’s “Mediterranean Escape” Spring 2026 collection marks a shift from the brand’s signature darker palette, spotlighting TUMI’s evolving women’s and lifestyle offering with vibrant colors, prints, and new textures. These are featured across core collections—including 19 Degree travel cases, Voyageur totes and backpacks, Olas shoulder bags and totes, and Harrison backpacks—delivering a refreshed look and feel. A robust assortment of accessories, from bag charms to sunglass cases and leather goods, rounds out the new collection, bringing the Mediterranean spirit to life. 

The Mediterranean Escape collection is available now at TUMI.com and in TUMI stores worldwide. Follow @TUMITravel for exclusive behind-the-scenes content from the campaign.