A PORTRAIT OF INTIMATE INTROSPECTION

THE GRECA CAMPAIGN, A TRANSPORTIVE STORY BY LUNA CARMOON
AND BLOMMERS & SCHUMMA black background with a black square
A PORTRAIT OF INTIMATE INTROSPECTION

THE GRECA CAMPAIGN, A TRANSPORTIVE STORY BY LUNA CARMOON
AND BLOMMERS & SCHUMM

Versace unveils its Greca campaign. An intensely intimate study of introspection captured in a series of individual portraits. Each character, real and raw, united by the duality of body and mind that defines their discipline.

An imaginary mise en scene: Room Six, within a highway motel, outlined in a script by British director, Luna Carmoon, inviting each character to step into a scene of suggestion and seduction.

The eclectic cast, an embodiment of irrepressible individualism and embedded in the fabric of culture, performs and plays in front of the camera. A dance between individuals, indulging an intensity of feeling.

British actors Joseph Quinn and Aimee Lou Wood, British-Ugandan DJ and producer Josh Caffé, South American composer Ouri, Texan bodybuilder Wesley Glouchkov, and New York City line cook Giovanni Luciano.

Each embracing of tensions and contradictions: grit and grace, immediacy and timelessness. Each photographed wearing Versace’s Greca frames — refined classicism with a distinctive geometry, bearing the signature Greek-key motif rooted in the Mediterranean heritage of the House.

A genderless style, available now at versace.com.

Captured by photographic duo Anuschka Blommers and Niels Schumm, and styled by Leopold Duchemin. Creative direction by Dario Vitale.

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CAST

Joseph Quinn — a British actor, shifting between the raw intensity of independent cinema, starring in Hoard and Warfare, and the expansive scale of international blockbusters, including A Quiet Place: Day One, Gladiator II, The Fantastic Four: First Steps and the highly anticipated The Beatles four-part biopic, due for release in 2028.

Aimee Lou Wood — a BAFTA-winning British actor, renowned for entwining comedic candor with profound vulnerability across theatre, TV, and film, starring in Sex Education, The White Lotus, and the West End production of Cabaret.

Josh Caffé — a DJ, vocalist, and producer of British-Ugandan descent, moving between London’s underground club scene, where he holds a residency at Fabric, and the international dance circuit. Caffé releases music under record label Phantasy.

Ouri — a Montreal-based South American multi-instrumentalist, fusing her classical training with contemporary electronic sounds, blending academic discipline with club culture. She has been hosting NTS’s DRAWING DOORS since 2022 and will be releasing her new record Daisy Cutter on October 24th.

Wesley Glouchkov — a Texas-based bodybuilder and personal trainer, combining the extreme discipline of physical transformation with his profound spiritualism, cultivating a following of over 1.8-million on social media since 2023.

Giovanni Luciano — A New York City line cook best known as @Giovannis.Kitchen. Renowned for his irreverent approach to culinary crafts and irreverent commentary reflecting the reality of life in the kitchen. In July 2025, Luciano appeared in Addison Rae’s Times Like These music video.

Luna Carmoon — a self-taught British writer and director from South London, known for her bold, evocative and visceral style of filmmaking. Her debut feature, Hoard, operates on the duality between social realism and surrealism, using the mythology of her own memories to explore themes of grief, desire, and carnal impulse.

Anuschka Blommers and Niels Schumm — a renowned photographer duo known as Blommers and Schumm. They are among the most established photographers in the fashion world, straddling the intersection between fashion and art, represented by The Ravestijn Gallery in Amsterdam, a leading platform for contemporary photography recognised for its boundary-pushing vision.