11 Jan 2026 By May Ng

CHANEL announces Gracie Abrams as the new muse of COCO CRUSH collection

A new crush on Gracie Abrams!

CHANEL announces the GRAMMY®-nominated singer-songwriter and House Ambassador Gracie Abrams as a new muse of the COCO CRUSH collection.

  • Gracie’s key visual of the new 2026 COCO CRUSH campaign
  • The announcement press text
  • Two exclusive PR still life visuals of the COCO CRUSH supple choker