30 Apr 2024 By AK

Prada Linea Rossa for Red Bull athlete Ryōyū Kobayashi

Prada Linea Rossa is once again partnering with a Red Bull athlete who has taken on an extreme challenge, Japanese ski jumper Ryōyū Kobayashi. On this occasion, the Olympic and World Cup champion and three-time Four Hills winner achieved a remarkable result and set a new ski jumping world record.

Set in Hlidarfjall Akureyri, in northern Iceland, the natural takeoff table equipped Kobayashi to fly for over 291 meters, with a top speed of 107km/h at takeoff, breaking the previous record by 37.5 meters and setting a considerable new world record.

To support the athlete as he aimed achieve his ambitious objective in the cold environment of this remote location, Prada Linea Rossa provided Kobayashi and his core team members with functional clothing and accessories for the extended periods spent on the mountain. The collection’s advanced textile developments combine comfort and high-performance function, supporting Ryōyū and the crew in these months of research and preparation.

This is the latest event in the partnership between Prada Linea Rossa and Red Bull, which aims to promote unique sporting initiatives and the talent of athletes by helping them to reach their outstanding goals.

Prada Linea Rossa再次協力接受極限挑戰的Red Bull運動員,與日本跳台滑雪選手小林陵侑合作。這位三度成為Four Hills總冠軍的奧運金牌及世界盃冠軍得主創下壯舉打破跳台滑雪世界紀錄。


Prada Linea Rossa支持雄心壯志的小林在極地嚴寒環境完成挑戰,為運動員及其核心團隊成員提供實用服裝和配飾,以供他們長時間逗留山上。系列的先進紡織技術揉合舒適度和高性能功能,過去數月支援小林與工作人員積極研究和備戰。

Prada Linea RossaRed Bull續寫合作新章,致力推廣獨特的體育運動項目,支持運動員展現天賦,實現宏大目標。

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